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Technical sales representative in electronic and telecommunications equipment

Also called electronic and telecommunications equipment field salesman, electronic and telecommunications equipment field saleswoman, electronic and telecommunications equipment field salesperson

Technical sales representatives in electronic and telecommunications equipment act for a business to sell its merchandise while providing technical insight for customers.

Will there be jobs?Yes, good prospects57 jobs to fill by 2035 for every 100 people doing this work today.Business and administration professionalsWhat does it pay?Above averageFrom about €2,000 (Bulgaria) to €7,100 (Luxembourg) a month, depending on the country.Estimate · Business and administration professionalsWhat do I need to study?Usually a degree8 in 10 have a degree.Business and administration professionalsWill AI change it?SignificantlyLevel 5 of 6. AI could take on part of some tasks, but none fully.ICT sales professionals · ILO

What you'd do

ICT sales professionals · ILO
  • Soliciting orders and selling goods to retail, industrial, wholesale and other establishments
  • Selling technical equipment, supplies and related services to business establishments or individuals
  • Discussing the needs of new and existing customers and providing specialized information about how particular equipment, supplies and services meet those needs
  • Quoting and negotiating prices and credit terms, and completing contracts and recording orders
  • Updating customer records and preparing sales reports
  • Arranging delivery of goods, installation of equipment and the provision of services
  • Reporting customers' reactions and requirements to manufacturers
Contact customersKeep records on salesImplement sales strategiesDemonstrate motivation for salesImplement customer follow-up+ 19 more essential skills
What the work is like
  • Indoors
  • A mix of sitting and standing
  • Constant contact with people, including the public
  • Good freedom to decide
  • Often more than 40 hours a week
  • Deadlines most weeks
  • Some repetitive tasks
US data: based on the O*NET profile of the related, broader US job "Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products"

Will there be jobs?

Yes, good prospects

Many jobs will need filling by 2035.

People working as business and administration professionals in the EU
6.65m9.73m13.35m 201520232035

Solid: measured. Dashed: forecast.

Jobs to fill, 2026–2035
2,909,000 new jobs 3,080,000 replacing leavers
Jobs to fill per 100 people working now
Business and administration professionals57
All jobs29
Right now
5 of 27 countries report a shortage of ICT sales professionals, 4 a surplus.
ICT sales professionals · EURES

What does it pay?

Above average

Pay depends a lot on the country: from about €2,000 a month (Bulgaria) to €7,100 (Luxembourg), before tax.

Pick a country at the top of the page to see typical pay there, for people under 30, and compared with all jobs.

Among professionals in the EU, women earn 21% less per hour than men. Professionals · Eurostat

What do I need to study?

Usually a degree

A degree in wholesale and retail sales is the usual route.

Highest qualification of business and administration professionals (EU, 2025)
Degree 81%Vocational 11%General secondary 6%Basic schooling 2%
Field that teaches it
Wholesale and retail sales
Vocational route, EU
3 in 10 trainees in this field
Business and law graduates in a matching job
66% in the EU

1,314 institutions in the EU offer business and law bachelor's degrees. Pick a country at the top of the page to see where to study and the official course finders.

Will AI change it?

Significantly

AI could take on part of some tasks, but none fully.

How exposed is this job? ILO scale
Very low
Low
Some tasks
Moderate
Significant
High

Average task score 0.51 on a scale from 0 (AI can't do it) to 1 (AI could do it fully).

See the score for each of the 7 tasks
Updating customer records and preparing sales reports0.65
Reporting customers' reactions and requirements to manufacturers0.62
Quoting and negotiating prices and credit terms, and completing contracts and recording orders0.52
Discussing the needs of new and existing customers and providing specialized information about how particular equipment, supplies and services meet those needs0.48
Soliciting orders and selling goods to retail, industrial, wholesale and other establishments0.47
Selling technical equipment, supplies and related services to business establishments or individuals0.45
Arranging delivery of goods, installation of equipment and the provision of services0.40

Based on what AI could technically do when assessed in 2025. It is not a forecast for a future year, and not a forecast of job losses. Scores for ICT sales professionals. Source: ILO (2025), adapted (credits).